Digital Marketing

AANSWR

As a young contemporary label catering to the urban modern lifestyle, aanswr aims to communicate a certain philosophy of living  & connect with its audience on a more personal level. Inspired by their simplicity, minimalism, and versatility- we resolved to reduce the noise and tailor their page to create a mood and experience. Along with their signature blue & white scheme, the palette even plays around with gentle tones and shadows to bring about character.

Mediums

Yellow Instagram

ONE STOP

One Stop is one of the oldest retail chains in the business – the ultimate home and kitchen shopping destination. As they evolved, they felt the need to create awareness for their new identity. So, while the brand is inherently traditional in its beliefs it also has a contemporary twist to its identity, and because it’s a high product volume brand, we came up with an overarching creative system to bifurcate their products into 3 categories- Luxury, Practical & Steal. This treatment steered us away from a complete product centric page and instead we used an uncluttered design language combined with modern elements to keep the user engaged.

Mediums

FORBES INDIA

30 Under-30 Soiree is an annually occurring event, a platform that felicitates young achievers across a multitude of professions.

We partnered with Forbes to digitally promote their event held in 2018. With that came an opportunity to design dynamic creatives, engaging video content as well as create interactive social media contests and posts.

Achievements - 

- Got Forbes 30under30 event trending nationwide on twitter

Mediums

Yellow Instagram
Yellow Facebook

TATA HOUSING

Addressing premium residencies, wellness homes & budget-friendly schemes. ​​

Promotional campaigns for housing properties run by us in order to generate potential leads which help to build successful conversions.

Mediums

MUMBAI SCHOOL OF DESIGN

Powered by Mod'Art Paris

Parisian fashion school in Mumbai oriented towards international studying methods & providing a platform to enrol for university-level courses.

 

End to end execution of creating and maintaining brand identity across social media networking platforms by curating content, covering events, promoting on-ground activities online & running admission campaigns.

 

Mediums     

 

icons8-instagram-64.png

KASMIA - FINE JEWELLERY

A brand spearheaded by women and backed by the renowned Mehra family of Delhi showcasing traditional beauty with classic styling. Kasmia Fine jewellery is an ode to the modern Indian woman.

 

Our aim is to portray this brand through a royal yet contemporary approach via all digital marketing platforms and establish a connection with the audience that radiates luxury, exclusivity and exquisiteness.

 

Mediums

icons8-instagram-64.png

EASY PLAN

Easy Plan helps you create a pathway to save a part of your income for your desired objective. Saving now is easier than ever with their app in the picture.

All you have to do is pick a goal and easy plan transfers the allotted savings from your saving account into ICICI Prudential's Liquid Fund. When times up it transfers money back into your savings account.

Yellow executed social media campaigns for Easy Plan along with Digital Marketing.

Mediums

icons8-instagram-64.png
icons8-facebook-64.png

AKM MEHRASONS

A traditional jewellery brand with a legacy that traces back to before India’s independence. Their timeless and regal masterpieces are what makes them one of the most iconic and exquisite jewellery brands in the country.

Yellow partnered with AKM to enhance their presence on social media, giving the brand an edge over the others with designs that accentuate the ethos of the brand.

Mediums

   

icons8-instagram-64.png

TRADDLE

A unique, global online platform for EX-IM traders that facilitates fair, secure and efficient trade, as well as growth opportunities for companies that deal exclusively in Agro commodity trade.

Our partnership with this global venture gave us the opportunity to launch the brand; giving it a first-mover advantage in the Agro trade sphere, as well as administer their digital marketing operations.

 

Mediums

     

icons8-facebook-64.png

TURMGEL

Pure turmeric infused and made with quick absorb hydrogel technology to increase immunity, reduce pain & improve oral hygiene.

 

We strategise, monitor and analyse the target based sales campaigns run by us to review of how have the promotions reached the extremely targeted and demographically set audience.

 

Mediums
 

icons8-instagram-64.png

APRON PATISSERIE

Custom-made, eggless & no gelatin cakes & assorted desserts. 

High customer engagement through visually true to life creatives carrying out cake auctions/contests, baking workshops & dessert tastings.

Mediums

icons8-instagram-64.png

SAFE SPACE

A social cause providing emotional support for those who are stressed, distressed, depressed, or suicidal- Safe Space approached us with the objective to engage with an unique audience; one that consisted of victims who were unable to reach out. Thus, steering away from the commercial approach ‘one-size-fits-all’, the grid recognizes issues and highlights them in minimalistic 2D design. Each post empathizes with a story that each audience viewership can relate with.

Mediums:

icons8-instagram-64.png

© 2020 by Yellow

  • Yellow - Instagram
  • Yellow - Pinterest
  • Yellow - Behance
  • Yellow - Facebook
  • Yellow - Youtube
  • Yellow - Linkedin
  • Yellow - Twitter